- Author:
- Norman M. Sadeh
From the Publisher: Presenting the first book ever to provide a complete introduction to m-Commerce! Mobile Commerce, or m-Commerce, is part of an explosion of new usage scenarios that overcome the limitations of mobile devices in support of highly personalized and time-critical activities for consumers and enterprises alike. With tens of millions of m-Commerce consumers around the world today and a billion mobile phone users, the question is not whether m-Commerce will materialize but rather whether you and your company are ready for it. In this innovative book, Norman Sadeh, an internationally recognized authority on m-Commerce, dives into a discussion of the exciting developments that are currently impacting businesses and consumers the world over. In addition to reviewing the background and driving forces behind m-Commerce, such as the transition to 3G, Sadeh thoroughly explores the m-Commerce value chain and the changing role of many of its actors from mobile network operators and portals to content providers, e-tailers, and financial organizations. Along with offering a managerial overview of m-Commerce, Sadeh draws on his experience to provide in-depth analysis on topics such as: WAP, 3GPP's OSA, and positioning technologies Mobile security and payment Opportunities for new m-Commerce services and applications What it takes to succeed based on lessons learned from leaders such as NTT, DoCoMo, Webraska, Nordea, and Oracle Mobile Author Biography: Norman Sadeh is an Associate Professor in the School of Computer Science and the Institute for eCommerce at Carnegie Mellon University and, until recently, also served as Chief Scientist of the European research initiative in "New Methods of Work and eCommerce." Dr. Sadeh is also well known for his pioneering research in planning, scheduling, and supply chain management. He is on the editorial board of several journals, is frequently invited to speak at industry conferences, and has conducted research and consulted with a number of Fortune 1000 companies in North America, Europe, and Asia.
Cited By
Lanza B, Gil-Garcia J and Gimenez F Understanding the Potential of Mobile Government in Developing Countries Proceedings of the 18th Annual International Conference on Digital Government Research, (436-445)- Lee H, Chung N and Koo C Moderating Effects of Distrust and Social Influence on Aesthetic Experience of Augmented Reality Proceedings of the 17th International Conference on Electronic Commerce 2015, (1-8)
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- Moqbel A, Yani-Di-Soriano M and Yousafzai S (2010). Mobile Commerce Use among UK Mobile Users Based on a Proposed Mobile Network Utilization Framework, International Journal of Technology Diffusion, 1:3, (1-33), Online publication date: 1-Jul-2010.
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- Škarica D, Belani H and Illeš S Implementation and evaluation of mobile ticket validation systems for value-added services Proceedings of the 17th international conference on Software, Telecommunications and Computer Networks, (260-264)
- Goy A, Ardissono L and Petrone G Personalization in e-commerce applications The adaptive web, (485-520)
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- Kondratova I, Rankin J and Goggin A Multimodal technology for municipal inspections Proceedings of the 4th international conference on Universal access in human-computer interaction: applications and services, (349-357)
- Wang H, Huang X and Dodda G Ticket-based mobile commerce system and its implementation Proceedings of the 2nd ACM international workshop on Quality of service & security for wireless and mobile networks, (119-122)
- Rahwan I, Koch F, Graham C, Kattan A and Sonenberg L Goal-Directed automated negotiation for supporting mobile user coordination Proceedings of the 5th international conference on Modeling and Using Context, (382-395)
- Jung J, Park S and Jo G Semantic template generation based information summarization for mobile devices Proceedings of the 3rd international conference on Human Society@Internet: web and Communication Technologies and Internet-Related Social Issues, (135-143)
- Ramchurn S, Huynh D and Jennings N (2004). Trust in multi-agent systems, The Knowledge Engineering Review, 19:1, (1-25), Online publication date: 1-Mar-2004.
- Nagata S, van Oostendorp H and Neerincx M Interaction design concepts for a mobile personal assistant Proceedings of the conference on Dutch directions in HCI
- Gandon F and Sadeh N Context-awareness, privacy and mobile access Proceedings of the 1st French-speaking conference on Mobility and ubiquity computing, (123-130)
- Rahwan I, Graham C and Sonenberg L Supporting impromptu coordination using automated negotiation Proceedings of the 7th Pacific Rim international conference on Intelligent Agents and Multi-Agent Systems, (217-227)
- Ratsimor O, Finin T, Joshi A and Yesha Y eNcentive Proceedings of the 5th international conference on Electronic commerce, (87-94)
- Venkatesh V, Ramesh V and Massey A (2003). Understanding usability in mobile commerce, Communications of the ACM, 46:12, (53-56), Online publication date: 1-Dec-2003.
Index Terms
- M-Commerce: Technologies,Services,and Business Models