Audience-specific online community design

Abstract

Not all people are easily drawn to the virtual community. Research indicates people of a certain age and lifestyle are indeed reluctant to interact online under any circumstances.

References

1. 1 Andrews,D.,Preece,J.and Turoff,M.A conceptual framework for demographic groups resistant to online community interaction.In IEEE Proceedings of the HICSS 2001.(Hawaii,Jan.3 -6,2001).
2. 2 Hagel,J.,III and Armstrong,A.G.Net.Gain:Expanding Markets through Virtual Communities.Harvard Business School Press,Cambridge,MA, 1997.
3. 3 Preece,J.Online Communities:Designing Usability,Supporting Sociability.John Wiley, Chichester, UK, 2000.
4. 4 Wallace,P.Psychology of the Internet.Cambridge University Press,Cambridge, UK, 1999.
5. 5 Wellman,B.An electronic group is virtually a social network.Culture of the Internet .Sara Kiesler,Ed.Lawrence Erlbaum, Mahwah, NJ, 1997, 179 -205.

Index Terms

• Human-centered computing

  • Human computer interaction (HCI)

    • Interaction paradigms

      • Web-based interaction

• Social and professional topics