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Characterizing Smartphone Usage Patterns from Millions of Android Users

Published:28 October 2015Publication History

ABSTRACT

he prevalence of smart devices has promoted the popular- ity of mobile applications (a.k.a. apps) in recent years. A number of interesting and important questions remain unan- swered, such as why a user likes/dislikes an app, how an app becomes popular or eventually perishes, how a user selects apps to install and interacts with them, how frequently an app is used and how much traffic it generates, etc. This paper presents an empirical analysis of app usage behaviors collected from millions of users of Wandoujia, a leading An- droid app marketplace in China. The dataset covers two types of user behaviors of using over 0.2 million Android apps, including (1) app management activities (i.e., installa- tion, updating, and uninstallation) of over 0.8 million unique users and (2) app network traffic from over 2 million unique users. We explore multiple aspects of such behavior data and present interesting patterns of app usage. The results provide many useful implications to the developers, users, and disseminators of mobile apps.

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            cover image ACM Conferences
            IMC '15: Proceedings of the 2015 Internet Measurement Conference
            October 2015
            550 pages
            ISBN:9781450338486
            DOI:10.1145/2815675

            Copyright © 2015 ACM

            Permission to make digital or hard copies of all or part of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for components of this work owned by others than ACM must be honored. Abstracting with credit is permitted. To copy otherwise, or republish, to post on servers or to redistribute to lists, requires prior specific permission and/or a fee. Request permissions from [email protected]

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            Publication History

            • Published: 28 October 2015

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